Observing products in nature
ABENA’s products naturally do not belong in nature. Should they accidentally end up there anyway, the impact needs to be as harmless as possible. In the outdoor “biolab”, ABENA observes how wind, weather, and time set their marks on a small selection of products. The results are used for further product development.
In the fall of 2021, ABENA inaugurated an insect hotel made from pruned branches from its own premises. The insect hotel is placed in a field of wild-grown grass and flowers right outside the windows of the global Headquarters in Aabenraa.